The Pele Award Show is the American Advertising Federation District 13 National ADDY Competition, recognizing the best advertising, design and interactive work created in Hawaii during the previous calendar year. Wall-to-Wall Studios took top honors with a total of 22 Awards, including  10 Gold Pele ADDY trophies, 5 Silver Medals and 5 Bronze Medals plus a Judge's Award and the Best of Show - Design during this year's ceremony held on April 22 at the Royal Hawaiian Hotel. 

The esteemed visiting judges for this competition were Margo Chase (Founder, Chase Design Group, Los Angeles),  G. Andrew Meyer (Creative Lead, Global Marketing, Facebook/Instagram) and Jeremy Wirth (Creative Director, 72 & Sunny, Los Angeles).

The winning Wall-to-Wall Studios entries included:



Best of Show - DESIGN:

Surfjack Hotel & Swim Club - Integrated Branding Design

Judge's Award:

Surfjack Hotel & Swim Club  - Pool Design (Illustration by Matthew Tapia)

Pele Gold ADDY Awards:
Bar Leather Apron - Logo Design (Elements of Advertising)
Civil Beat - Print Ad Campaign (Magazine Advertising Campaign)
Civil Beat - Voter Education Monoliths (Guerrilla Marketing Campaign)
Civil Beat - "Good Things Happen" Outdoor Board (Out of Home - Single)
Civil Beat - T-Shirts Designs (Specialty Advertising, Apparel)
Civil Beat - "Spin/Truth" Floor Maze (Out of Home - Site Interior)
The Surfjack Hotel & Swim Club - Print Ad (Magazine Advertising, Full Page)
The Surfjack Hotel & Swim Club - Surfjack.com (Consumer Website)
The Surfjack Hotel & Swim Club Branding Design (Integrated Brand Campaign)
Wall-to-Wall Studios - Occasional Cards (Industry Self-Promotion)

Silver Medals:
Civil Beat - "No One Can Hear Me" TV Spot (Television Under $25k)
Hawaii National Bank - Summer Picnic T-Shirt (Elements of Advertising, Apparel)
The Surfjack Hotel & Swim Club - Logo Design (Elements of Advertising)
The Surfjack Hotel & Swim Club - "Wish You Were Here" Pool Art (Illustration by Matthew Tapia ) (Out of Home, Site Interior)
The Surfjack Hotel & Swim Club - Surfjack.com (Digital Creative Technology/User Experience)

Bronze Medals:
Bar Leather Apron - BarLeatherApron.com (Consumer Website)
Outrigger Hotels & Resorts - “Cheers" Campaign (Online Advertising Campaign)
Outrigger Hotels & Resorts - "Polar to Solar" Campaign (Online Advertising Campaign)
The Surfjack Hotel & Swim Club - “Experiences" Campaign (Online Advertising Campaign)
The Surfjack Hotel & Swim Club - Hotel Signage Design (Out of Home, Interior - Single)



PELE GOLD AWARD: Bar Leather Apron - Logo Design (Elements of Advertising)
(More about Bar Leather Apron)



PELE GOLD AWARD: Civil Beat - Print Ads (Magazine Advertising Campaign)



PELE GOLD AWARD: Civil Beat - Voter Education Monoliths (Guerrilla Marketing Campaign)



PELE GOLD AWARD: Civil Beat - Billboard (Out of Home - Single Unit)



PELE GOLD AWARD: Civil Beat - T-Shirt Designs (Specialty Advertising, Apparel)



PELE GOLD AWARD: Civil Beat - Spin/Truth Floor Maze (Out of Home - Site Interior)



PELE GOLD AWARD: The Surfjack Hotel & Swim Club - Print Ad (Magazine Advertising, Full Page)
(View case study)



PELE GOLD AWARD: The Surfjack Hotel & Swim Club - Surfjack.com (Consumer Website)
(View case study)



PELE GOLD AWARD: The Surfjack Hotel & Swim Club - Integrated Brand Campaign
(View case study)



PELE GOLD AWARD: Wall-to-Wall Studios - Occasional Cards  (Industry Self-Promotion)



SILVER AWARD: Civil Beat - "No One Can Hear Me"  TV Commercial (Television Under $25k)



SILVER AWARD: Hawaii National Bank - Summer Picnic T-Shirt (Elements of Advertising, Apparel)
(View case study)



SILVER AWARD: The Surfjack Hotel & Swim Club - Logo Design (Elements of Advertising)



SILVER AWARD: The Surfjack Hotel & Swim Club - Surfjack.com (Digital Creative Technology/User Experience)
(View case study)



SILVER AWARD: The Surfjack Hotel & Swim Club - "Wish You Were Here" Pool Art (Illustration by Matthew Tapia) (Out of Home, Site Interior)
(View case study)



BRONZE AWARD - Bar Leather Apron - BarLeatherApron.com (Consumer Website)
(More about Bar Leather Apron)



BRONZE AWARD: Outrigger Hotels & Resorts - "Cheers" Campaign (Online Advertising Campaign)
(View case study)



BRONZE AWARD: The Surfjack Hotel & Swim Club - "Experiences" Campaign - (Online Advertising Campaign)



BRONZE AWARD: Outrigger Hotels & Resorts - "Polar to Solar" Campaign (Online Advertising Campaign)
(View case study)



BRONZE AWARD: The Surfjack Hotel & Swim Club - Hotel Signage Design (Out of Home, Interior - Single)
(View case study)



Mahalo to all of our clients, partners and vendors who allow us the opportunity to collaborate and create these very special projects on their behalf!  – The W|W Team.
(Tags: Pele, awards, puppet)