JAVA KAI
COLORFUL & QUIRKY FOR COFFEE LOVERS
Serving the community of Kauai since the 90s, Java Kai is a popular coffee shop known for its laid-back atmosphere and commitment to high-quality, locally sourced coffee. With its vibrant, beach-inspired decor and welcoming vibe, Java Kai is a favorite spot for both locals and tourists looking to relax and enjoy a delicious coffee experience. The café also serves a selection of breakfast items, smoothies, and baked goods, often from scratch using organic ingredients.
In preparing to open its 3rd location in Kōloa, Java Kai hired W|W to design a refined logo and visual identity that would be used across all primary touchpoints, to better connect the other 2 locations (Kapa’a and Kīlauea) building collective brand equity. The new logo represents a refinement of the skull graphic while maintaining its fun, edgy vibe.