Wall-to-Wall Studios designed the integrated marketing campaign, "Win the Golden Seat", for the Pittsburgh Cultural Trust, the transformative force behind quality performing and visual arts in the region. The campaign's primary objective is to drive traffic to the Trust's new ticketing website via the sweepstakes program, and includes both traditional (print & outdoor ads, flyers, direct mail, e-marketing) as well as non-traditional tactics (refurbished theatre seats deployed throughout the city with QR codes).

View the Pittsburgh Cultural Trust "Take Your Seat" case study